If you’re a small business owner, you know that it’s important to stay active on social media. But what about blogging? Is blogging even worth your time? The answer is absolutely yes! In this blog post, we’ll discuss some of the top reasons why every small business should be blogging.

SEO Benefits

The number one reason to blog is the SEO benefits. When you blog, you’re creating fresh content that search engines love. This means your website will be more likely to show up on search engine results pages (SERPs), which can result in more traffic and leads.

Syndication on Social Media and Email

Another great benefit of blogging is the ability to syndicate your content on social media and in email. When you post a new blog article, you can automatically share it on your Facebook page, Twitter profile, and LinkedIn company page. You can also send it out as an email blast to your subscribers. This helps to increase awareness of your brand and drive traffic back to your website.

Lead Generation

Finally, blogging can also be a great lead generation tool. By including calls-to-action (CTAs) in your blog posts, you can encourage readers to sign up for your email list or contact you for more information about your products or services. This is a great way to generate leads and convert website visitors into customers.

So there you have it! These are just a few of the many reasons why small businesses should be blogging. If you’re not already blogging, now is the time to start. And if you are blogging, make sure you’re taking advantage of all the benefits that blogging has to offer.

Ready to Start Your Blog But Not Sure How?

If you are ready to start blogging we have solutions for you. We know blogging can be time-consuming, and frankly who has more time? That’s where we come in! Ask us about our blog program and get started on a company blog today!